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Tech: Tigo-Airtel to launch new brand name

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Completing the merger process could span beyond a year, that is according to the Marketing Director of Airtel, Rosy Fynn.

Tigo and Airtel are set to officially unveil the name and logo for their new entity following the merger of the two companies.

 

This development comes an official approval from the National Communications Authority (NCA).

 

According to Citi Business News the launch of the new identity will also culminate in the human resource plan for the new entity which involves skills assessment of staff of both companies.

Executives for the merged entity will also be officially out doored today.

 

Completing the merger process could span beyond a year, that is according to the Marketing Director of Airtel, Rosy Fynn.

 

However, she is confident that the move is necessary for building strong companies in the telecom industry.

 

The merger of both networks will see Tigo’s MD, Roshi Motman as the CEO of the new entity.

 

Some workers have begun making moves to exit the entity. They believe the new entity has created a situation that may require one person occupying some top management positions even though the two companies already have people in those positions.

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