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Despite the high levels of mobile penetration in Kenya, fixed broadband penetration rate sits at less than two percent, which fails to meet the network requirements for the next generation of home and business users, and potentially offers new market opportunities for carriers.
According to the ITU’s “Impact of broadband on the economy” report, broadband networks create jobs directly and indirectly, with positive spillover effects for businesses and consumers. Broadband adoption within organizations is shown to lead to gains in productivity, while residential adoption is shown to lead to growth in household expendable income.
Through broadband, businesses can use a variety of cloud-based services to accelerate digital transformation, while individuals stand to benefit from improved access to education, healthcare, mobility, government services, and more.
Moving a step further, the Broadband Commission’s State of Broadband Report has identified the creation of “Knowledge Cities”, which builds on the Smart City concept by putting human beings explicitly at their center, and focuses on greater inclusion, pluralism, participation, education, diversity, creativity and human well-being.
Safaricom is expanding in the Kenyan Fiber-to-the-Home (FTTH) market by innovatively tackling current challenges as scattered user distribution, high network construction costs and low early phase service provisioning rates and revenues.
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